I'm a content creator, podcast producer, journalist, ghost writer, expert creative strategist and advisor, steeped in cutting edge media and technology. Experienced in verticals from cars to cookies
This is the latest in my series of interviews with experts and authors.
Dr JT Kostman is one of the world’s leading Data Strategists and experts in Applied Artificial Intelligence and Cognitive Computing. In this interview, we discuss the importance of data science in marketing, social media and education. Dr Kostman is informative, fun and opinionated (in a very nice way.)
As a geek who loves technology but lacks the actual tech gene, I find Dr Kostman to be remarkably clear and open about w...
Interviews with Buzzfeed team responsible for introduction of two new offerings:
a countertop smart appliance called TastyOne Top and an all-new Tasty iPhone app featuring more than 1,700 videos of recipes from their wildly popular TastZ network. The two work in tandem to make meal prep practically "paint by numbers." And the opportunities for brand integration are, ahem, delicious.
In this video, Josh Bernoff, author of Writing Without Bullshit, says fear of saying what you mean accounts for most of the BS in business writing.
Josh’s top three tips for BS-free writing
Get to the point quickly
Get rid of three kinds of toxic prose
Comcast has come up with a new way to fight cord cutters. And it sucks.
In markets where Comcast is a monopoly or duopoly, cord cutters who don’t pay for cable channels will be relegated to super-slow Internet speeds.
Comcast has long been imposing data caps on customers. So now, if you agree to buy cable, your Internet speed is being increased at no extra charge — for now.
“Cord cutters are not invited to the [speed increase] party,” the Houston Chronicle wrote. “Only those who bundle Intern...
Establishing a successful presence on YouTube can be the quickest and most powerful way to increase your nonprofit’s search engine visibility and drive traffic to your website. But the majority of nonprofits are missing the most obvious and beneficial advantage YouTube offers.
There have been more than 4.6 billion views of NGO videos since the start of the YouTube for NonProfits program. That’s one view for every two people on the planet! More than 17,000 nonprofits have already joined the Yo...
Engaging with a variety of social platforms is critical to nonprofit marketing success, but effective social media marketing can be overwhelming. It takes time and experience to use social platforms well. Having the right tools can often help, so we’ve compiled a dozen tools to help you manage your social media presence.
13 Instagram Tools for Business – Instagram has 300 million monthly users. These tools will help you monitor, develop, post, and engage with content to help expand your prese...
BL and David discuss bulletproof vests for kids; the growing Cambridge Analytica Scandal involves Plantir and Peter Thiele; driving a car with VR; brands on HQ Trivia; long-forms audio; Google image optimization; Google Lens comes to iOS; a Boring development; the mountain of data you gave away to Google and Facebook will blow your mind; Desperately Seeking Counsel on Craig’s List; no more Lytro; a social network with no humans allowed; and much, much more.
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This video highlights the students' questions for Lynette Kucsma, co-founder of Natural Machines, maker of Foodini, the world's first 3D Food Printer.
Do you believe everything read in the paper or hear on the news?
B.L. Ochman interviews author Darcy Pattison - author of more than 30 books and a renowned teacher of writing - about her new children's book, The Nantucket Sea Monster - a Fake News Story.
In The Nantucket Sea Monster, Pattison tells a true story that became one of the most successful publicity stunts of all time. The book is now used to teach children in grades 3 to 6th the concept of fake news.
There was no sea monster, yet i...
A look at some recent epic Twitter Q&A #Fails, it seems clear that brands should stop risking their reputations by asking people to tweet them love messages. Because really, that's what I believe the social media teams thought they'd get when they opened Q&As on Twitter.
Multiple examples are included.
It happens every day. Sometimes several times a day. Among the 500 million tweets sent daily, at least one will cause a brand, a politician or a celebrity to receive a public shaming.
The vast majority end with a mea culpa and the lame-ass explanation that the intern or social media manager was responsible. And usually, that person is fired (or at least we're told that's what happened).
Many of these debacles begin with a #hashtag inviting people to comment on an issue and use that tag. Unfor...
From making firms apply to hire them, to networking behavior that 's just this side of stalking, frustrated job hunters in this tough economy are coming up with unusual, and sometimes wacky, ways to find jobs. Do they work? Sometimes. Hint: showing up at the recruiter's gym is creepy, not clever. Here are some examples that you may or may not want to try at home. Stroke their vanity. Advertising executive Alec Brownstein bought six ads on Google saying "Hey ...," followed by the name of a top...